Category: Portfolio

Print Media

Engineering News Record

Engineering News Record

Members of the TWI team have written special sections for Engineering News Record (ENR) on a broad range of engineering concepts. Linda has personally written over 150 sections for the publication since 2007, interviewing industry leaders and authorities. Several other TWI team members also contribute to the publication. Explore a small sample of our articles below.

Print Media

The Who’s Who in Building & Construction

The Who’s Who in Building & Construction

Produced by The Blue Book Network, The Who’s Who in Building & Construction is an inspiring publication that tells the stories of everyday people who are changing the world around them through philanthropy, acts of kindness, business acumen, and leadership by example. The TWI team has made their stories come to life through interviews, investigation, and outstanding reporting. Kudos to the team for producing several hundred articles to date. Click through the examples and be inspired!

Social Media

Websites

Websites

TWI offers smart ideas for social media campaigns, then implements, tracks, and quantifies your online successes. Through measurable, targeted campaigns, we help influence your clients, employees and investors.

Impact, intelligence, intrigue … the elements of social media campaigns that keep your sites both fresh and refreshing. Here are just a few examples.

Results
109,227 page views
2.92 pages per session
5,500 unique visits
84.2% computer
12.4% phones
3.4% tablets

 

 

 

 

 

 

Results
8,000 unique visits
4.66 pages per session
3.10 minutes average session
84.5% computer
12.4% phones
3.1% tablets

 

Social Media

LinkedIn

LinkedIn

The TWI team creates and manages company LinkedIn pages maximizing opportunities to reach your key audiences. We also interview your team and help build their LinkedIn profiles so that they are recognized as experts and authorities your clients will respect.  Let TWI push your key messages across the LinkedIn network to influence your high-target audiences.

Results
Updates posted weekly
Directly reached over 35,000 professional connections
Average engagement of 5.8%
Added 278 company page followers
A 646% increase over last year
Campaign accounts for 2% of total traffic
Increased visibility

Social Media

Twitter

Twitter

Short and tweet. TWI’s messages create memorable soundbites to influence your key audiences. Combined with original graphics or video clips, they are on the phones of corporate leaders worldwide. Expand your influence through message-driven Twitter campaigns to increase your firm’s reputation and reach.

Results
Tweets 358
Following 1,190
Followers 536
Likes 388
Impressions 24,391
Profile visits 362

Social Media

YouTube

YouTube

Video is today’s fastest growing form of corporate communication. TWI scripts, shoots, designs and compiles corporate videos that every employee in your firm can use to share your story. Let your information flow dynamically by developing a series of engaging, enlightening and education video tools.

Results
Watch time 13,770 min
Average view duration 3 min
Views 5,187
Subscribers 189
Likes 49
Shares 143

Print Media

Columns Magazine

Columns Magazine

Through the years, TWI has performed many services to assist the Dallas Chapter of the American Institute of Architects in producing a multi-award winning publication. Columns has evolved into one of the most elegant and enlightening publications in North Texas and is read by business, government and industry leaders, as well as architecture, engineering and construction professionals. Flip through the publications below for examples.